Head of Growth (Revenue Operator)

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About The Wealthy Practitioner

The Wealthy Practitioner helps health and wellness practitioners scale profitable, systemized businesses without becoming the bottleneck.

As we scale, we’re looking for a Head of Growth who can own revenue with the same level of discipline and calm execution that defines how we operate.

The Role

This is not a marketing role. This is a revenue operator responsible for turning attention into predictable, profitable growth without requiring daily founder involvement.

If it doesn’t ladder directly to revenue clarity and performance, it’s not part of this role.

What You’ll Own

Revenue Growth

  • Monthly revenue targets and forecasting
  • Traffic → lead → sale systems
  • Funnel conversion rates
  • Offer performance by channel

You are accountable for understanding why revenue moves: up or down.

Demand & Distribution

  • Channel strategy across organic, paid, email, and partnerships
  • Distribution cadence and repurposing systems
  • Clear decisions on what gets scaled, supported, or shut down

You won’t create content.
You’ll ensure the right content reaches the right people, consistently.

Paid Media (or Oversight)

  • Budget ownership and spend efficiency
  • Test prioritization
  • Scaling what works, cutting what doesn’t

You can clearly explain performance and next actions at all times.

Offer Feedback Loop

  • What’s converting
  • Where prospects stall
  • Common objections and friction points
  • Pricing and positioning insights

You won’t change the IP. You’ll improve how it’s positioned and sold.

How You Work

  • You think in systems, not campaigns
  • You rely on data, not opinions
  • You stay calm under pressure
  • You’re not emotionally attached to ideas
  • You care deeply about LTV, CAC, payback period, and margin

You bring structure, clarity, and confidence to growth.

How Success Is Measured

Weekly

  • Revenue vs target
  • Leads by channel
  • Conversion rates
  • CAC by offer

Monthly

  • LTV and payback trends
  • Channel ROI
  • Funnel leakage
  • Revenue forecast

Forecasting accuracy matters.

What This Role Is Not

  • Brand or storytelling
  • Endless experimentation without conclusions
  • Vibe management
  • Needing constant approval or direction

required Experience & Skills

  • 5+ years owning or leading revenue growth in an online, service-based, or coaching business
  • Strong analytical skills with the ability to forecast, diagnose, and correct revenue issues
  • Experience coordinating across marketing, sales, and operations 

Strongly Preferred

  • Prior experience owning growth during a scale phase, such as ~$3M to $8M+ or comparable

  • Demonstrated ability to improve conversion efficiency and revenue quality, not just volum

  • Paid media oversight experience (strategy, budgeting, scaling decisions; not execution-only)

Compensation

Total compensation range: $150,000–$165,000, including:

  • Base salary

  • Performance-based bonus tied directly to revenue growth, predictability, and efficiency

Final compensation will be determined by experience, demonstrated ownership of revenue outcomes, and scope of responsibility.

SUBMIT APPLICATION
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